Oct - Dec 2025
6 weeks
KOI Hush
skills , knowledge
Ideation.
Technical sketching.
Branding.
CAD.
Design team workflow.
Rhino3D.
User Research.
A collaborative brand development project focused on creating a cohesive product ecosystem within a defined industry. Working in a team, we identified a target consumer, established a brand position, and developed a complete brand identity system. This foundation informed a unified design language, which was applied across a family of products designed to function cohesively in both form and experience.
Brief
Today’s modern work culture damages sleep quality and wellness of those who partake in it.
My specific product focused on using audio experiences to improve winding-down after work.
Chosen Concept: Audio Hood
The concept was driven by delivering a soothing, immersive audio experience through the hood; creating a protective, relaxing experience. The problem, however, would be heat build-up from the fabrics while relaxing.
